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Company Launch Campaign

Upon completion of the merger, we introduced WS Audiology to employees and diverse external stakeholders. Internal events and communications ensured a common understanding of the direction of the company. The Purpose-focused campaign emphasized digital channels but included a strong physical presence in offices around the world. External communications used the web and social media to quickly establish the new company as an industry leader using a combination of announcements, films, and recruitment activities.
Credits (9)

Michael Sherain

Management Consultant

Jan Nielsen

Creative director

Peter van Toorn Brix

Creative director

André Rossi

Management Consultant & Project Manager


Positioning & Brand Consultancy

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