Brand & Marketing
+3
Description
Upon completion of the merger, we introduced WS Audiology to employees and diverse external stakeholders. Internal events and communications ensured a common understanding of the direction of the company. The Purpose-focused campaign emphasized digital channels but included a strong physical presence in offices around the world. External communications used the web and social media to quickly establish the new company as an industry leader using a combination of announcements, films, and recruitment activities.
Brand
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