Mathias Høgh Titelbech

Virgil Gervig Kastrup

Marina Costa 

Jéssica Bruning

Josephine Teresa Mikkelsen

Oliver Skjønnemand

Jacob Linnemann Lange

Henrin Majdal Kaarsholm

Marius Michailovskis

Design lead at the Digital Agency Kvalifik

Søren Højland Boesen

Creation Date

Together, All The Way

Maersk

‘Forget everything you think you know about Maersk and start from the ground up.’ This was the final request from Maersk as they presented a provocative concept for a film they wanted completed by summer 2020. ‘Together, All the Way’ went into pre-production just two weeks before the world closed down due to Covid restrictions. Inspired by the special use in Childish Gambino’s This is America video, as well as the upbeat, spoken word text of Broadway’s smash hit Hamilton, UK director Malcolm Green wrote and directed a corporate music video which challenged old stereotypes and consequently shocked. However, representing Maersk employees in an internal film (which includes nearly 80,000 people in 116 countries around the world) is not easy when you can’t travel, so we brought ‘the world’ into a London warehouse during 5 days of shooting under strict Covid protocols. The film is also produced in a variety of short formats for SoMe related to specific themes.

LEGO Creator Expert Fiat 500 Campaign

LEGO

Kerteminde

Dansk Infrastruktur

After seeing a devastating storm on the way, a young mother must quickly pack up and evacuate with her 2 kids. But the oldest kid is not to be found, and the storm is getting closer.



Remake of Onboarding Experience

Feats

Background:
During 1st and 2nd quarter of 2021, the product team from Feats has spent a great deal of time assessing gaps between the platform's proposed value, specific product mechanics, and the way (new) members' understand these things - or don't.
This is critical since Feats' primary strategy for driving value to members is enabling them to add projects and get recognised for their roles in those projects. This means, that the core of the Feats platform are projects, and the people in them. Hence, making sure the invitation of people to projects is the primary way to let people get recognition for their work, and that process also drives member signups for Feats.

This focus has, amongst other outputs, therefore led to a re-design of the invitation and onboarding process to the platform, which takes into account that invites happen across devices and time-shifts.

Challenge:
Make the introduction of Feats simpler, faster and more sticky for new members on both desktop and mobile.
This consisted of a multitude of interests and task to be done in 1 flow of actions: 
From project invitation, to invitation email, to project introduction (practically and conceptually), to signing up to a new platform, to role verification (practically and conceptually), to adding roles to projects, and to seeing and using the platform for the first time.

Process:
The team approached the task with a "high-priority" mindset, which means we were committed to go through as many iterations as needed to get it right (we did 9!). Anything else was a high risk for something this important for the platform.
It was also critical to balance which information was introduced when, as well as bot not making the process too long but also not 'cheat' our users with lack of transparency. In order words: Efficiency, timely and honest information were balanced across multiple actions in 1 flow.

Results:
The solution is a radically changed and improved flow from end to end: 
Communication: We made sure that wording is sharp and on the premise of a newcomer, as well as ensuring that expectations are managed transparently.

Email template: Revamped, personal and contextually recognisable with minimal "just-in-time" information about the Feats platform. Rest of the focus is on the actual work, the people and 1 CTA.

Flow: Biggest decision = oppose "growth-first" temptation and be honest up front about need for signing up. Why? Honesty, transparancy and quality > quantity decision. Rest is based on a just-in-time approach to information suitable for different user behaviours across devices and mentalities (e.g. a fast, "just want to be done" user on mobile vs. a thorough, "what is this thing" user on desktop).

Design: Dedicated onboarding flow with the actual platform only revealing itself in the end. Focus on contextual visuals all the way, as well as a 1-step at a time and friendly, simple copy nudging. Best practice usability and UX applied to ensure information density, affordance clarity, minimising input errors and enforcing honest design.

They’ll Never Believe..

VW California - The Whole World at Your Doorstep

Volkswagen

You have the whole world at your feet with Volkswagen California.
Explore what's hiding around the next corner, and wake up to new travel experiences every single day.

Waoo chatbot for customer support and Lead generation

Waoo

Conversational design, project management and ongoing customer success to create and maintain a chatbot that enabled Waoo to provide more efficient customer support at and generate leads through alternative ways (chatbot-campaigns and chatbot marketing).

Haunted By The Future

Sort/Hvid

Task: The Theater Sort/Hvid’s artistic director Christian Lollike long wanted to work with Virtual and Augmented digital formats that Khora specializes in. Lockdown was an obvious opportunity to test the collaboration and experiment with the development of a digital format. The expansion of the theatre’s artistic field of activity was made possible by a grant from the Statens Kunstfonds grant ‘Together for art,’ which targets artistic development within the changing conditions brought on by the pandemic.

Solution: The solution was a pilot project which worked as a hybrid between digital film and theatre, which lasts approx. ten minutes. Two actors brings the ghosts story to live. Their performance is recorded on the green screen using volumetric video. Afterwards, Khora has animated effects, added filters and created a soundtrack that amplifies the horror of the story. Finally, the audience must activate the narrative themselves in their own home.

https://khora.com/project/haunted-by-the-future-sort-hvid-2/

https://apps.apple.com/dk/app/haunted-by-the-future/id1562283823

https://www.dr.dk/radio/p1/kulturen-pa-p1/kulturen-pa-p1-2021-06-09#!01:27:12
https://www.dr.dk/nyheder/kultur/ikke-sarte-sjaele-ny-teknologi-forvandler-din-egen-stue-til-en-hjemsoegt

COVID 19 vaccines

ReDI School of Digital Integration DK

This project is a visualization of two datasets, one on the vaccines of Covid19 around the world and the other is about the history of cases, recovery, and deaths in each country. I did a world map and used three js libraries for that.

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