Browse
Log In
Log In
Brand & Marketing

XR Marketing & Simulation

Explaining the unique benefits of sterilized valve sampling can be a visualization challenge, even for the world’s leaders on the subject, Keofitt. In order to tackle this issue at the Drink Japan 2017 exhibit in Tokyo, Khora created a clear visual experience in Virtual Reality displaying Keofitt’s valves’ unique engineering that makes them a market leader. Additionally, to test the potential consumer’s knowledge assimilation, Khora created a sampling game simulation that demonstrated the different steps at a production line, using different sampling valves. The whole experience is available both in English and Japanese. Augmented Reality: As an addition to Keofitt’s Virtual Reality solution, Khora also developed an Augmented Reality mobile application within the same focus area. By using Keofitts’s own physical valve, as a marker, the phone tracks the valve and places a 3D layer on top of the valve. From here the user can compare a traditional valve against Keofitts improved and beneficial valves. The AR app also leaves Keofitt with a lot of flexibility when demonstrating their solutions around the world. https://khora.com/ https://keofitt.dk/
Brand
Verified (7)
+1
+1
+1
+1
+1
+1
+1

Were you part of this project? Contact other contributors to give you credit. Are these credits wrong? Report these credits.