Bimbo Canada
About Bimbo Canada
The work made for Bimbo Canada runs to 1 verified project — mostly Campaign. Most of it comes from 3 teams, including King Ursa, Inlaws Audio and Blue Door. The people who work most often on Bimbo Canada projects include Grant Cleland, Jenn Green and Kruthika Jayakumar.
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Bimbo Canada projects with the most verified people and teams
Inside the Bimbo Canada network
The people, teams, and projects that make up the Bimbo Canada network
Featured project
Stonemill Toast & Taps Tasting
To showcase the bold flavour and character of its sourdough starter, Stonemill Bakehouse partnered with King Ursa and Something in the Water Brewing to create a saison-style beer crafted from the same starter behind its rye sourdough breads. This untraditional activation aimed to reposition Stonemill by highlighting its authentic European sourdough starter as the brand’s flavourful “hidden superpower,” moving beyond typical health claims. Through refreshed packaging, social storytelling, and the unique beer experience in Toronto, the campaign demonstrated Stonemill’s commitment to “Big Flavour. Bold Character.” Jenn Green, VP strategy at King Ursa, emphasized that the initiative showed how even a legacy bread brand can break through with a bold new positioning by making flavour something people can taste and share.
Teams spotlight
The teams with the most verified roles on Bimbo Canada projects
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People spotlight
The people with the most verified roles on Bimbo Canada projects