Eastpak
About Eastpak
The work made for Eastpak runs to 2 verified projects since 2020 — mostly Campaign, Designstudent and Brand. Most of it comes from 1 team, including Mutant. The people who work most often on Eastpak projects include Joris Willems.
Trending projects
Eastpak projects with the most verified people and teams
Inside the Eastpak network
The people, teams, and projects that make up the Eastpak network
Featured project
Built to Resist 24
Eastpak launches its 2024 global brand campaign, "Built to Resist," with a creative approach inspired by Cosplay and Live Action Role Play (LARP) communities. Developed by the independent creative agency Mutant, the campaign taps into the growing popularity of these communities, which embody resilience and rebellion against societal norms. The "Built to Resist" messaging aligns with the values of the Cosplay and LARP cultures, celebrating creativity, individuality, and self-expression. Eastpak's campaign encourages resistance to conformity, fostering a vibrant and colorful power fantasy in contrast to the mundane reality. The brand, synonymous with resilience, aims to connect with individuals who embrace change and explore the world with a curious and playful mindset. The campaign will be showcased across various countries through social and digital channels.
Teams spotlight
The teams with the most verified roles on Eastpak projects
Team
People spotlight
The people with the most verified roles on Eastpak projects
