Fosters
About Fosters
The work made for Fosters runs to 3 verified projects since 2016 — mostly Funny, Campaign and OOH. Most of it comes from 2 teams, including Publicis and Dentsu. The people who work most often on Fosters projects include Henry Finnegan and Lorna Milligan.
Trending projects
Fosters projects with the most verified people and teams
Inside the Fosters network
The people, teams, and projects that make up the Fosters network
Featured project
Love You Cans
Publicis London has launched “Love You Cans,” its debut campaign for Foster’s, part of HEINEKEN UK’s lager portfolio, replacing the brand’s iconic wordmark with affectionate insults to help men reconnect with their mates. Inspired by research showing many British men struggle to reach out as friendships drift—yet often express care through playful mockery—the limited-edition cans feature crude nicknames as a light-hearted icebreaker, which can be gifted via loveyoucans.com. Teased through fly-posters and rolling out across DOOH, social and influencer activity in cities including London, Manchester, Cardiff and Newcastle, the campaign is supported by creator content, PR from COW, and a competition offering a reunion trip to Australian towns called ‘Knob.’ By reframing banter as genuine affection, Foster’s turns its irreverent brand personality into a culturally resonant push to make reconnecting feel easy, authentic and unmistakably Aussie.
Teams spotlight
The teams with the most verified roles on Fosters projects
Team
Team
People spotlight
The people with the most verified roles on Fosters projects
