Gameloft
About Gameloft
The work made for Gameloft runs to 17 verified projects — mostly Gameloft, MobileGame and BattleOdyssey.
Trending projects
Gameloft projects with the most verified people and teams
Inside the Gameloft network
The people, teams, and projects that make up the Gameloft network
Featured project
Applaydu App
With only 10% of the UK population saving enough for retirement and the state pension fund set to deplete by 2033, pension providers face a tough challenge in engaging apathetic or intimidated customers. Scottish Widows tackled this by developing Pension Mirror, a mobile-first tool designed for users with no pension knowledge. Using AI to estimate the user’s age from a selfie, the tool compares their savings to the national average for their age group, drawing on ONS data. The result was a 193% increase in app registrations and over a quarter-million interactions. The tool was so successful that Scottish Widows promoted it to non-customers and even launched a version for International Women’s Day to address the gender pension gap. By appealing to vanity and competitiveness, Pension Mirror effectively boosted app downloads and sparked conversations about pensions.