Glo
About Glo
The work made for Glo runs to 2 verified projects since 2020 — mostly CrossMediaCampaign, Campaign and DigitalStrategy. Most of it comes from 1 team, including MetropolitanRepublic. The people who work most often on Glo projects include Dada Ayodele and Matthias Kupoluyi.
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Inside the Glo network
The people, teams, and projects that make up the Glo network
Featured project
My G
Glo’s My G campaign was developed to engage Nigeria’s Gen Z and Millennial audiences with affordable, app-specific data bundles designed for their everyday digital behavior. The product offered flexible plans starting from ₦100, granting access to popular platforms like TikTok, WhatsApp, Instagram, Snapchat, Boomplay, and GloTV. The creative direction was built around the term “My G,” a widely used slang for a trusted friend, making the campaign feel relatable and culturally aligned. Execution included vibrant TVCs, social media amplification, and a multi-city youth tour targeting campuses across key urban centers.
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Team
People spotlight
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