GoBoat
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The work made for GoBoat runs to 1 verified project — mostly VRDK, Shape and GoBoat.
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Copenhagen VR Boat Tour
GoBoat is one of the biggest players in the boat rental market in Denmark and also has stations present in Malmö, London, and Australia. They plan to be present in 20 countries by 2020, it's a fast-moving business. GoBoat wanted to make a video that gave the user the feeling of being aboard the boat while Copenhagen was slowly slipping past you. The video was to be used in conjunction with the C40 Summit and to present the concept to potential GoBoat partners in other countries. GoBoat, therefore, approached us to inquire about the possibilities. For Goboat, it was important for the video to explain: 1. GoBoat as a concept. 2. The sustainability of the boats. 3. The overall mission with GoBoat. We quickly agreed that the best way to convey these three messages was with a 360 movie. In this way, we could give users the feeling of being present and feel the atmosphere on the beautiful sailing trip through Copenhagen's canals. That format fits perfectly in explaining and visualizing GoBoat, as a concept. Before we set out to record the film, we worked out a detailed storyboard with GoBoat. The finished film was in English, which further clarifies the three above points. GoBoat used the Video for the C40 Summit with great success. By giving the user the opportunity to look around 360 degrees, the movie simulates the trip in a realistic way. For that reason, GoBoat also uses the video today. They have both used it for the culture night of 2019 and continue to use it as a marketing video to present their smart concept to new partners around the world. Dansk: GoBoat er en af de største spillere på båd udlejningsmarkedet herhjemme. Udover Danmark er de også til stede i Malmø, London og Australien. Og med en plan om at være til stede i 20 lande i 2020, er det en virksomhed med fart på. GoBoat ville gerne lave en video, som gav brugeren følelsen af at være ombord på båden, mens København langsomt glider forbi. Videoen skulle bruges i forbindelse med C40 Summit og til at præsentere konceptet for potentielle GoBoat partnere i andre lande. For Goboat var det vigtigt at videoen forklarede om: 1. GoBoat som koncept. 2. Bæredygtigheden omkring bådene. 3. Den overordnede mission med GoBoat. Vi blev hurtigt enige om, at den bedste måde at formidle de tre budskaber på, var med en 360 film. På den måde kunne vi give brugerne følelsen af at være til stede, og mærke stemningen på den flotte sejltur gennem Københavns smukke kanaler. Det format passer perfekt til at forklare og visualisere GoBoat, som koncept. Før vi tog ud for at optage filmen, udarbejde vi et detaljeret storyboard sammen med GoBoat. På den færdige film blev der lagt en engelsk speak på, som konkretiserer de tre ovenstående punkter yderligere. GoBoat brugte Videoen til C40 Summit med stor succes. Ved at give brugeren muligheden for at kunne kigge 360 grader rundt, er filmen næsten som at være afsted selv. Af den grund bruger GoBoat også videoen i dag. De har både brugt den til kulturnatten 2019 og bruger den fortsat som marketings-video, når de skal præsentere deres smarte koncept til nye partnere verden over.