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In the past week, a viral meme claiming to feature a controversial excerpt from Republican VP candidate JD Vance’s memoir, Hillbilly Elegy, involving sexual antics with a couch, sparked widespread media coverage and more memes despite being debunked. Seizing the moment, creative agency Quality Meats launched a satirical product: JD Jelly Couch Lube, a personal lubricant designed for couch-related activities. The campaign, which includes an e-commerce site and an announcement film supported by Causes Up and Call To Activism, donates all proceeds to the Kamala Harris campaign, humorously referencing Vance’s comments about Harris. The product, priced at $20.24 per bottle and available for pre-order, aims to highlight Vance’s controversial views and keep the focus on important election issues. "What JD Vance does with his couch is his business," said Jamie Stark of Quality Meats, "but his potential imposition of extreme views could leave a damaging stain on our country."
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