Jif and Zoo Communications
About Jif and Zoo Communications
The work made for Jif and Zoo Communications runs to 1 verified project since 2022 — mostly Cleaning.
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Don’t Leave it, JIF It
Zoo Group wanted to position JIF as more than just a cleaning product by reframing it as something essential to the Aussie lifestyle. No JIF, no barbecues. JIF cleans a lot of things, including the barbecue. That means we were able to reframe the cleaning product as an essential ingredient to that great Australian past-time. You can’t cook on a rusty, grease-smeared relic. Done in a jif. With a fast turnaround, Paper Moose had to come up with a crafty workaround for a shoot with limited time and budget. This involved cheating the same back yard as four different locations to make it look like our garden-invading presenter was hopping across fences into different people’s homes.