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LeaseAdvisors.com markets to a heavily competitive industry with global financial firms backing many of their competitors. As their online and offline advertising costs escalated, they realized a business/industrial SEO & PPC partner was needed to help manage advertising spend without limiting their online opportunities. Coalition reviewed existing website content and historic online advertising performance before recommending a multi-national PPC and organic SEO campaign focusing on the United States, Canada, and Puerto Rico. After Coalition managed Lease Advisors’ online advertising, cost per conversion fell from $450 to $69 per opportunity. Overall campaign costs in both SEO and PPC were 60% lower than what previous agencies had billed. Moreover, incoming leads grew by 400% since the campaign was launched. https://coalitiontechnologies.com/portfolio