Miller High Life
About Miller High Life
The work made for Miller High Life runs to 4 verified projects since 2020 — mostly WebStrategy, AdCampaign and Brand. Most of it comes from 1 team, including Phaedon. The people who work most often on Miller High Life projects include Justin Lerman and Ravi Bhatia.
Trending projects
Miller High Life projects with the most verified people and teams
Inside the Miller High Life network
The people, teams, and projects that make up the Miller High Life network
Featured project
The Nuttiest Dive Bar
For Father's Day, Planters and Miller High Life partnered to create an unforgettable dive bar experience called "The Nuttiest Dive Bar," housed in the iconic Planters NUTmobile in Milwaukee, WI. Groups of six could book 90-minute slots to enjoy activities, classic bar games, warm Planters peanuts, and Miller High Life beer. The dive bar was meticulously transformed to replicate an authentic dive bar ambiance, with attention to detail reflecting both brands' identities. Reservations sold out in less than 60 seconds, and the event garnered significant media attention, with over 854 million earned media impressions and a total CPM of $0.15. Despite being a one-time regional activation, the Nuttiest Dive Bar received widespread praise and calls for a tour to allow more people to experience it.
Teams spotlight
The teams with the most verified roles on Miller High Life projects
Team
People spotlight
The people with the most verified roles on Miller High Life projects
