Mr Sheen
About Mr Sheen
The work made for Mr Sheen runs to 1 verified project since 2016 — mostly Video, TVcommercial and Campaign.
Inside the Mr Sheen network
The people, teams, and projects that make up the Mr Sheen network
Featured project
TVC for Mr Sheen | Mr Sheen Flies Again
The Mr Sheen range has been given a thorough dust-down to increase the relevance of the brand by repositioning Mr Sheen as the perfect product for keeping the home dust-free. The new simplified and modernised design provides greater on-shelf impact and highlights the ranges Dust Trap technology, offering ‘2x better dust pick-up’, whilst improving the fragrance call out. Holly McCarthy, RB UK Marketing Manager, comments" “After almost a decade, we are very excited to bring the iconic Mr Sheen character back to the TV screen, with a slick new advertising campaign as well as updating our packaging, with the overall aim of reappraising the brand for the current day. Thanks to clearer on-pack communication, we firmly believe that consumers will understand the key benefits of the range and will help with the decision-making process in store.” Elliot Harris, Creative Director on RB at Havas, comments: “It's been a pleasure reimagining an age-old classic like Mr. Sheen. And what better way to re launch him back onto our TV screens than by bringing him to life - literally. He’s such a strong, recognisable brand asset. "Mr Sheen shines umpteen things clean!" was one of those great, quintessentially British lines. We hope audiences love the cheery reminders of the old ads from the jingle to the larger than life moustache.”