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Confidence Fragrance
The Narkin’s x Faysal Quraishi campaign brings premium menswear and fragrances together through a series of three cinematic commercial films. Built around masculine luxury, timeless sophistication and understated power, the visuals combine traditional Eastern silhouettes, meticulous tailoring and lifestyle imagery, including vintage vehicles and intimate chess scenes. The campaign spans the FQ Collection and Narkin’s fragrance range, supported by a public content challenge inviting audiences to create their own fragrance-inspired stories, alongside retail openings featuring Quraishi.