o.b
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The work made for o.b runs to 1 verified project since 2026 — mostly Campaign.
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Für Alle Tage
o.b.®’s “For Every Day” campaign repositions the iconic period-care brand for a new generation by challenging outdated portrayals of menstruation. Celebrating the changing physical and emotional experiences of the menstrual cycle, the campaign encourages people to embrace every phase on their own terms, from energetic days to moments of rest. A bold visual identity combines the brand’s signature teal with vibrant red to help destigmatise periods. The integrated campaign spans online video, social media, digital out-of-home and point-of-sale activations across Germany, Czechia, Poland, Hungary and Slovakia.