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Royal Hawaiian partnered with Cuker for website design, eCommerce, digital marketing, and a brand launch. From Hilo to Houston, Royal Hawaiian’s line of popular macadamia products are enjoyed by people who care about good, healthy snacks. The Goal: M.L. Orchards, one of the world’s largest macadamia nut manufacturers, approached Cuker to launch a healthy macadamia brand (Royal Hawaiian) for the modern conscious consumer. Through a comprehensive digital marketing approach, the goal was to create a genuine, unified, and aloha-friendly personality for the brand. - 400% Growth in Online Sales The Approach: Starting with a zip lock bag and a sample of nuts, Cuker wanted to build the brand by creating Hawaiian-inspired packaging, eye-popping POP, an engaging website, and integrated marketing to launch Royal Hawaiian. They built the new brand on three basic beliefs: Live Well. Live Long. Live Aloha. Cuker also developed a beautiful yet powerful eCommerce platform with advanced features like product reviews, warehouse integration, and streamlined checkout. - 600% Growth in Wholesale Business Campaign Success: Utilizing a comprehensive strategy, our Royal Hawaiian brand launch was a great success. The brand’s new website and digital presence helped increase brand exposure, traffic, and sales. Prestigious retailers such as Ralphs, CVS, Cost Plus World Market, Bed Bath & Beyond, Walgreens, and Albertsons now carry Royal Hawaiian’s delicious macadamia nut products. Credits: Digital Marketing Agency: Cuker https://www.cukeragency.com/