San Miguel
About San Miguel
The work made for San Miguel runs to 5 verified projects since 2020 — mostly Campaign, Brand and Branding. Most of it comes from 4 teams, including GUT, Starcom and Mobile Media. The people who work most often on San Miguel projects include João Vítor Cordeiro Porto.
Trending projects
San Miguel projects with the most verified people and teams
Inside the San Miguel network
The people, teams, and projects that make up the San Miguel network
Featured project
Go Holiday Mode
San Miguel’s Holiday Self Mirror campaign, created with GUT Amsterdam, uses AR mirror technology to transform people’s reflections into playful, Spanish summer-inspired versions of themselves, bringing the carefree mindset of holiday life into everyday settings. Built around the idea of “Go Holiday Mode,” the activation taps into the contrast between the freedom people feel on holiday and the routine of daily life, encouraging them to reconnect with that more spontaneous version of themselves. Alongside the immersive mirror experience, the campaign extends into social content, creator partnerships, and digital filters to amplify participation and sharing. Overall, it positions San Miguel as a brand that brings holiday energy into everyday moments, inviting people to adopt a more relaxed, adventurous mindset wherever they are.
Teams spotlight
The teams with the most verified roles on San Miguel projects
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People spotlight
The people with the most verified roles on San Miguel projects
