Sitka
About Sitka
The work made for Sitka runs to 2 verified projects since 2022 — mostly Campaign, Video and Brand.
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For the Obsessed
SITKA Gear has launched “For the Obsessed,” a new brand platform celebrating the relentless dedication of hunters and anglers, positioning obsession as the defining trait of the modern sportsman. Marking one of the brand’s biggest marketing investments ahead of its 20th anniversary, the campaign spans streaming, YouTube, social media, print, and out-of-home advertising, while introducing a partnership with onX for “The Most Obsessed” competition, which rewards passionate outdoor enthusiasts. The campaign is also supported by the launch of three new performance products, reinforcing SITKA’s commitment to innovation and serving its core outdoor community.