Sky Radio
About Sky Radio
The work made for Sky Radio runs to 1 verified project — mostly TotalDesign, BrandIdentity and Marketing.
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The people, teams, and projects that make up the Sky Radio network
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From Functional to Feel-Good
A new look for Sky Radio, the #1 non-stop music station in the Netherlands. Strong identity Sky Radio is the #1 non-stop music station in the Netherlands, with a weekly reach of 3 million listeners and a strong functional profile: well-known music, no DJs. To give the brand more emotional weight, we’ve given Sky Radio a new look. The logo, colours, typography and design language have been given a new look that makes the identity of Sky Radio stronger: Sky Radio for a positive and relaxed feeling, a feel-good brand for men and women alike. More impact, more freedom The images of the artists, the style, the colours and the backgrounds form one whole. As a result, examples have more impact. It also gives the brand much more freedom to play with the elements, making Sky Radio a lot more versatile and colourful. Exactly the things it stands for. https://www.totaldesign.com/