SmartyPants Vitamins
About SmartyPants Vitamins
The work made for SmartyPants Vitamins runs to 1 verified project since 2025 — mostly Brand and Campaign. Most of it comes from 2 teams, including ArtClass and Honeymoon. The people who work most often on SmartyPants Vitamins projects include Ian Sorrentino, Stephen Deaver and Rylee Axner.
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Inside the SmartyPants Vitamins network
The people, teams, and projects that make up the SmartyPants Vitamins network
Featured project
Science Fair
SmartyPants Vitamins teamed up with creative agency Honeymoon and director Quinn Katherman of ArtClass Content for a witty, sharply comedic campaign that spotlights the intense, often unspoken competition of modern parenting. Centered around a hilariously obsessive mom who fuels her kids with SmartyPants to ensure they always come first, the campaign uses deadpan humor and direct-to-camera monologues to reveal the tension between what parents say and what they really think. Set against school chess matches and science fairs, the spots blend picture-perfect visuals with simmering chaos, brought to life by Lilliana Winkworth’s uncomfortably relatable performance.
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The teams with the most verified roles on SmartyPants Vitamins projects
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People spotlight
The people with the most verified roles on SmartyPants Vitamins projects
