Sunbutter
About Sunbutter
The work made for Sunbutter runs to 1 verified project since 2023 — mostly Campaign. Most of it comes from 1 team, including Humanaut. The people who work most often on Sunbutter projects include Kat Aberle and Annie Huntington.
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Spread Some Jammies Sun
Advertising agency and brand production studio Humanaut is launching an awareness campaign for SunButter’s new Jammies Crustless Sandwiches. The work is considered a campaign extension because it leverages the original “Spread Some Sun” message Humanaut created in 2020 for the jarred sunflower-seed spread, which is marketed as an alternative to peanut butter. Ads are running on paid social OTT/CTV with emphasis on locations where Jammies can be found in key-store retailers—such as Wegmens, Hy-Vee, Meijer, Kroger, H-E-B and BJ’s—to drive trial. Nutrient-dense Jammies Crustless Sandwiches are whole-grain bread loaded with nut-free, protein-rich (seven grams per sandwich) sunflower-seed butter and jam-packed with real-fruit jellies. The healthy, delicious and convenient snacks are perfect for a kid’s lunch. They’re available in strawberry and grape options.
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