Yates Australia
About Yates Australia
The work made for Yates Australia runs to 1 verified project since 2025 — mostly Campaign. Most of it comes from 3 teams, including Howatson+Company, IPG Mediabrands and Chee Productions. The people who work most often on Yates Australia projects include Lucia Arias-Martinez, Bec Baldwin and Jeremy.
Trending project
Yates Australia projects with the most verified people and teams
Inside the Yates Australia network
The people, teams, and projects that make up the Yates Australia network
Featured project
National Gardening League
The National Gardening League (NGL) campaign by Yates Australia, developed by Howatson+Company, transforms lawn care into a competitive national sport with "medium adrenaline" excitement. Powered by the Click & Grow garden care system, an AI-powered web app scores lawns nationwide based on growth, consistency, and greenness, creating a national leaderboard where participants compete for $10,000 cash and a Championship Green Thumb ring. The campaign taps into Australians’ love for sport and lawns, making gardening accessible, fun, and competitive across multiple media including TV, OOH, digital, social, radio, and live stadium activations during major sports finals. The campaign humorously acknowledges the extreme conditions of Australian gardening, positioning Click & Grow as essential equipment for success.
Teams spotlight
The teams with the most verified roles on Yates Australia projects
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People spotlight
The people with the most verified roles on Yates Australia projects
