Alana
About Alana
The work made for Alana runs to 2 verified projects since 2023 — mostly Campaign and Advertising. Most of it comes from 2 teams, including F.biz and Estúdio Dead Pixel.
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The Important Stuff
"Stop talking. And do something!”: children demand COP28 negotiators for concrete actions to combat the climate crisis. UNICEF and Alana captured testimonies from children and adolescents around the world in the films of the project “The Important Stuff”. Children tell how the climate emergency has affected their lives. The films were developed with Van Leer's institutional partner and created by Fbiz The United Nations Conference on Climate Change meetings will have a different participation: in addition to traditionally suited representatives of countries, 25 children's testimonies from 12 countries will be heard. They talk about how their lives have been impacted by the climate emergency and demand effective action from authorities. The films were produced by UNICEF and Alana, and developed by Fbiz agency. COP28 takes place until December 12th, in Dubai, in the United Arab Emirates. Children are the most impacted by the climate emergency and they represent one third of the world's population (around 2.2 billion people), with half of them (more than 1 billion) currently living in places exposed to severe climate risks, especially in the Global South. In the world today, more than 1 in 4 deaths of children under 5 years of age are attributable to unhealthy environments. Despite this, children do not participate or are taken into consideration in COP agendas and negotiations, which will define their lives. In more than 30 years since the UNFCCC (United Nations Framework Convention on Climate Change) entry into force, there has never been a decision focused on the protection of children and adolescents.
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