Dodge’s 2027 Charger Super Bee campaign positions the revived muscle-car icon as the fastest and most powerful Super Bee ever, combining its performance heritage with modern powertrain technology. The campaign emphasises that serious muscle-car performance no longer depends on a traditional V8, with the new Super Bee powered by a high-output twin-turbo SIXPACK inline-six producing 600 horsepower. It frames the model as a new era of Dodge performance, retaining the attitude and legacy of the Super Bee while delivering modern track-focused capability.