Dramaten
About Dramaten
The work made for Dramaten runs to 1 verified project since 2021 — mostly BrandIdentity, Rebranding and Branding.
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Introducing Dramaten
Bold Scandinavia are proud to reveal the new brand identity for Dramaten, The Swedish Royal Dramatic Theatre. The agency created a new brand identity for Dramaten in line with their new artistic director Mattias Andersson’s vision, to create the national scene of the future – a meeting place for important contemporary issues that can attract a younger and wider audience. The new brand identity is developed around the concept of friction. It’s a new cohesive approach to Dramatens identity, appearance and attitude that is not afraid to provoke or be perceived as controversial. It’s a classic institution with a long heritage, that stands in the middle of the present. It dares to stand for something new and unexpected. Credits Brand: Dramaten (The Swedish Royal Dramatic Theatre) Creative Industry: Bold Scandinavia Learn more about the project here: https://www.boldscandinavia.com/