fnac
About fnac
The work made for fnac runs to 5 verified projects since 2015 — mostly Campaign, Strategy and Brand. Most of it comes from 2 teams, including Marcel and Judas Rocks. The people who work most often on fnac projects include Frederic leclerc, João Santos and Olivier Sebag.
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J'AI FAIT LA FNAC
"J'ai fait la Fnac": rapper Nekfeu, cartoonist Christophe Blain and photographer Stéphane Lavoué recount their very personal relationship with the "cultural agitator" in a brand campaign signed by the Marcel agency. The three films in the "J'ai fait la Fnac" campaign are designed as portraits. Three artists: rapper Nekfeu, cartoonist Christophe Blain (famous for his comic book "Quai d'Orsay" published by Dargaud) and photographer Stéphane Lavoué (Le Monde, Le Figaro, L'Equipe, NY Times, Times etc.), tell of their very personal relationship with Fnac, and the very real influence of the "cultural agitator" on their careers, whether it be technical initiations or creative emulations. With this campaign, designed by the Marcel agency (with director Hugo Ramirez), Fnac is once again taking the floor to reaffirm its historic status as a brand committed to access to culture for all. Since its creation in 1954, Fnac has federated a community of enthusiasts. Its doors (and its carpets!) have always been open to all those who are curious and can stroll freely, get educated...
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