Hartz
About Hartz
The work made for Hartz runs to 4 verified projects since 2024 — mostly Brand, Campaign and Strategy. Most of it comes from 5 teams, including Cut+Run, Nice Shoes and Cutwater. The people who work most often on Hartz projects include Douglas Stivers.
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Featured project
What a Relief
This campaign for Hartz aims to destigmatize dog diapers and wraps by reframing them as tools of care rather than symbols of failure. Addressing the reality that hundreds of thousands of dogs are surrendered each year due to incontinence-related issues, the work challenges the taboo that leaves pet parents feeling judged and discouraged. Through a refreshed product lineup and packaging redesign, Hartz emphasizes comfort, reliability and pride of use, introducing stylish denim-inspired designs alongside more accessible pack options for both new and frequent users. By normalising potty solutions and celebrating perfectly lovable dogs in perfectly lovable homes, the campaign shifts the conversation from embarrassment to empathy, helping keep dogs where they belong—with their families.
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People spotlight
The people with the most verified roles on Hartz projects