HBF
About HBF
The work made for HBF runs to 1 verified project since 2023 — mostly Brand, Campaign and Design. Most of it comes from 1 team, including Leo Network. The people who work most often on HBF projects include Gary Fouchy and Tessa Eden.
Inside the HBF network
The people, teams, and projects that make up the HBF network
Featured project
HBF’s Quokkas spot
HBF’s latest campaign, created by Leo Burnett Australia, features the beloved quokkas Buddy and Barbara tying the knot on Rottnest Island, showcasing the brand's new ‘Healthier Insurance’ platform. This campaign emphasizes HBF’s commitment to providing flexible health cover that caters to individual needs, ensuring members don’t have to share their extras limits even if they share a policy. Running across TV, radio, OOH, social, and digital channels, the campaign highlights HBF’s focus on member-centric value. HBF General Manager Marketing & Engagement, Louise Ardagh, and Leo Burnett Creative Director, Michelle Walsh, both express enthusiasm for the campaign’s potential to resonate meaningfully with HBF members.
Teams spotlight
The teams with the most verified roles on HBF projects
Team
People spotlight
The people with the most verified roles on HBF projects
