Lacta
About Lacta
The work made for Lacta runs to 5 verified projects since 2020 — mostly Campaign, Christmas and activation. Most of it comes from 1 team, including Ogilvy. The people who work most often on Lacta projects include Panos Pagonis and Argyris Papadimitropoulos.
Trending projects
Lacta projects with the most verified people and teams
Inside the Lacta network
The people, teams, and projects that make up the Lacta network
Featured project
Don't Ever Leave Me
This year, Greece has seen a disturbing rise in domestic violence cases. Many of these incidents have been falsely attributed to extreme passion—or have been called "love" crimes. Mondelēz's Lacta, a chocolate brand that for years has been telling love stories, produced a short film that shows what a love story is not. Created by Ogilvy Greece, "Don't ever leave me"—helmed by acclaimed Greek director Argyris Papadimitropoulos—stars two young actors in what appears to begin as a cliché love story, set under the Greek summer sun. Soon, however, the story takes a darker turn, and viewers get to experience the manipulative ways women are being trapped in toxic relationships.
Teams spotlight
The teams with the most verified roles on Lacta projects
Team
People spotlight
The people with the most verified roles on Lacta projects
