Qatar Airways
About Qatar Airways
The work made for Qatar Airways runs to 6 verified projects since 2020 — mostly Campaign, Brand and AI.
Trending projects
Qatar Airways projects with the most verified people and teams
Inside the Qatar Airways network
The people, teams, and projects that make up the Qatar Airways network
Featured project
The Unreal Festive Flight
Reimagining festive storytelling through the lens of digital innovation, Qatar Airways' holiday campaign transformed its aircraft into dazzling illuminated spectacles using hyper-realistic AI and CGI. Rejecting traditional festive clichés, the two-part social series captivated audiences by blurring the boundaries between reality and imagination, first revealing a glowing aircraft on the runway before expanding the story with multiple illuminated planes soaring through skies lit by New Year's fireworks. Carefully crafted to resemble authentic smartphone footage, the campaign sparked widespread debate over whether the visuals were real, driving record-breaking organic reach, engagement, and global media coverage. By combining cinematic visual effects with a fresh seasonal narrative, the campaign set a new benchmark for festive brand storytelling and demonstrated the viral potential of AI-powered creative execution.