Trending project
Redsbaby projects with the most verified people and teams
Inside the Redsbaby network
The people, teams, and projects that make up the Redsbaby network
Featured project
Simplifying the overwhelm that comes with being a new parent, Nightjar crafted a premium eComm experience for this proudly Australian success story, with a supercharged backend to take this online-only retailer to the next phase of their growth. Becoming a parent is one of the biggest changes in people’s lives. The purchase of a pram is often the first step, and symbolic of this new journey. Redsbaby is an online-only retailer of prams, strollers, and accessories, and have been successful despite an ageing e-Comm platform. The brief was to ensure the new site would be a source of competitive advantage - in design and functionality. Nightjar needed to refresh the brand, create a design concept aligned with the modern Australian family, and build a bespoke platform that would handle complex rules and see Redsbaby into the future. Credits: Agency: Nightjar https://nightjar.co/