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When Swedish TV3 aired the Christmas classic Home Alone during the holidays, they ended the film after just 20 minutes by letting the credits roll. Åkestam Holst NoA bought the first spot in the first commercial break in the film, putting the early end right after the scene when Kevin steps down from the attic where he slept, and discovers that he is home alone – right when a connected home alarm could easily have averted the miss, and have everyone in the McAllister family enjoy a peaceful Christmas in Paris together.