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SOLAR With the global Employer Branding concept “We can-do-people”, we have together with Solar created an innovative and sustainable solution, which for the sixth year in a row tells good stories about employees who simply make things happen. The stories are based on a thorough analysis of target group profiles and value propositions - and are unfolded in creative image compositions on their job site, in films, at trade fairs, in job advertisements, on SoMe and internally. Over time, the concept has helped create a much greater knowledge in the job market of a rather invisible B2B company - and it is a fine example that a good idea has a long life. https://coreworkers.dk/ DANSK SOLAR Med det globale Employer Branding koncept “We’re can-do-people” har vi sammen med Solar skabt en innovativ og bæredygtig løsning, som på 6. år fortæller gode historier om medarbejdere, der bare får tingene til at ske. Historierne bygger på en grundig analyse af målgruppeprofiler og værditilbud – og foldes ud i kreative billedkompositioner på jobsitet, i film, på messer, i jobannoncer, på SoMe og internt. Konceptet har over tid været med til at skabe meget større kendskab på jobmarkedet til en ret usynlig b-to-b virksomhed – og det er et fint eksempel på, at en god idé har lang levetid. https://coreworkers.dk/