The Lupus Foundation of America
About The Lupus Foundation of America
The work made for The Lupus Foundation of America runs to 2 verified projects since 2017 — mostly WebDesign, Campaign and Marketing.
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How Do You Raise Funds To Fight a Disease?
The Lupus Foundation of America is on a mission to end the brutal impact of lupus. They needed a fundraising strategy to meet their ambitious 2018 end-of-year goals. Interactive Strategy began their partnership with a thorough audit of the Foundation's past end-of-year fundraising activities. This was an opportunity to apply previous learnings, review past campaign creative and redefine their approach to messaging tactics. Based on what they learned, they moved them towards emotional storytelling and urgency-driven messaging. Credits: Agency: Interactive Strategies https://www.interactivestrategies.com/