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HOY by Havas Argentina and UN transformed closets that enclose prejudices into murals of pride. Deconstructed Closets is a free art exhibition developed by Havas’ creative agency HOY and United Nations Population Fund (UNFPA), the UN agency that works for sexual and reproductive rights and an end to gender-based violence. The exhibition pays tribute to four great Argentine LGBTIQ+ activists with a series of four large-scale artworks created by local muralist Leandro Frizzera using the inlay technique (wood collage) to create portraits made from real closet parts. Each artwork features Carlos Jáuregui, the first president of the Argentine’s gay community; Ilse Fuskova, lesbian-feminist; Lohana Berkins, transvestite activist, and Mocha Celis, transvestite activist. The art process sought to dismantle closets that usually symbolize prison, oppression, and repression to create something new, so that the element that once enclosed prejudice now expresses freedom. The artwork also used non-wood parts such as knobs, hinges, metal ornaments and mirrors that have this type of cabinets in the Rococo or Provençal style from the 30s and 40s.
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