Zesty Paws
About Zesty Paws
The work made for Zesty Paws runs to 1 verified project since 2025 — mostly Brand, Advertising and Design. Most of it comes from 2 teams, including Howdy Gang and Agency Squid. The people who work most often on Zesty Paws projects include Nouchi Yang and Miles Marmo.
Inside the Zesty Paws network
The people, teams, and projects that make up the Zesty Paws network
Featured project
Flipped Tails
Agency Squid’s “Flipped Tails” campaign redefines the pet supplement story for Zesty Paws by focusing on joyful, quirky moments shared between pets and their owners rather than science or fear. This integrated brand platform, rolled out across social media, digital films, and in-store storytelling, highlights how Zesty Paws supports pets’ happiness and health through authentic, feel-good narratives. By celebrating real connections, the campaign strengthens emotional bonds between the brand and pet parents, repositioning Zesty Paws as a wellness brand centered on joy. Launched in Australia, China, and the US, “Flipped Tails” showcases a fresh, engaging approach to pet care communication.
Teams spotlight
The teams with the most verified roles on Zesty Paws projects
Team
Team
People spotlight
The people with the most verified roles on Zesty Paws projects