Australian Red Cross Lifeblood
About Australian Red Cross Lifeblood
The work made for Australian Red Cross Lifeblood runs to 3 verified projects since 2024 — mostly Advertising, Video and Brand. Most of it comes from 9 teams, including M+C Saatchi, Clemenger BBDO and Bang Bang Studios. The people who work most often on Australian Red Cross Lifeblood projects include Jesse Richards.
Trending projects
Australian Red Cross Lifeblood projects with the most verified people and teams
Inside the Australian Red Cross Lifeblood network
The people, teams, and projects that make up the Australian Red Cross Lifeblood network
Featured project
Unstoppable
The project introduces a social-first sweepstakes designed to capitalise on a key seasonal moment for the frozen food category by combining competitive, bracket-style gameplay with bold, flavour-led content. Built to drive awareness, engagement, and organic growth, the programme invites fans to take part in daily matchups, weekly prizing, and a larger competition for a grand prize. The fully integrated activation lives primarily on social channels, supported by paid media, creator-led content, a dedicated microsite, and in-store retail touchpoints to extend reach and participation. By tapping into cultural excitement and encouraging ongoing interaction, the campaign strengthens the brand’s social momentum while connecting with consumers in a fun, participatory way.
Teams spotlight
The teams with the most verified roles on Australian Red Cross Lifeblood projects
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People spotlight
The people with the most verified roles on Australian Red Cross Lifeblood projects
