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Bringing more than 140 years of storytelling heritage into a contemporary visual language, Egmont’s rebranding by Studio C refreshes the identity of the Nordic media group while preserving its longstanding commitment to creativity, culture and social responsibility. Built around the brand promise “We Bring Stories to Life,” the transformation celebrates the power of stories to entertain, educate, inspire and create meaningful change. Retaining Egmont’s existing logotype, the new identity introduces a typography-led design system inspired by the company’s origins in print, complemented by dynamic animation, expressive layouts and carefully curated colour combinations. Authentic documentary-style photography highlights the people, products and creative processes behind the organisation, while a redesigned website provides an engaging platform for showcasing its diverse businesses and content. Balancing historical character with contemporary flexibility, the refreshed identity creates a cohesive presence across corporate and consumer-facing communications, reinforcing Egmont’s position as a leading Nordic media company dedicated to storytelling and supporting children and young people.