Fisherman's Friend
About Fisherman's Friend
The work made for Fisherman's Friend runs to 5 verified projects since 2016 — mostly Campaign, Advertising and Strategy. Most of it comes from 3 teams, including BBDO, Glassworks (Legacy) and Arrivals + Departures. The people who work most often on Fisherman's Friend projects include Rachel Colomby, Concetta Prencipe and Alessandro Feraud.
Trending projects
Fisherman's Friend projects with the most verified people and teams
Inside the Fisherman's Friend network
The people, teams, and projects that make up the Fisherman's Friend network
Featured project
Fisherman's Market Friends
Fisherman’s Friend, via BBDO Italy, broke through the crowded candy market by targeting a different space: the fish market. The brand partnered with three iconic local vendors—also TikTok stars—who used their booming voices and strong humor to promote the product. The activation quickly went viral, generating thousands of interactions, over 17k new TikTok followers, and a noticeable sales boost, putting Fisherman’s Friend squarely back on everyone’s lips.
Teams spotlight
The teams with the most verified roles on Fisherman's Friend projects
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People spotlight
The people with the most verified roles on Fisherman's Friend projects