Griffin’s Snacks
About Griffin’s Snacks
The work made for Griffin’s Snacks runs to 2 verified projects since 2026 — mostly Brand, Campaign and Video. Most of it comes from 3 teams, including PHD Media, Motion Sickness and The Tuesday Club. The people who work most often on Griffin’s Snacks projects include Bigpop Studios, Arvid Eriksson and Katie Melody Rogers.
Trending projects
Griffin’s Snacks projects with the most verified people and teams
Inside the Griffin’s Snacks network
The people, teams, and projects that make up the Griffin’s Snacks network
Featured project
Life Needs a Biscuit
Griffin’s has launched Life Needs a Biscuit, a new brand platform built around 24 micro‑documentaries that capture everyday life across Aotearoa New Zealand. The films use a documentary style to show intimate, slice‑of‑life vignettes where biscuits naturally appear in moments of pause, connection, and ritual. The campaign is designed as a long‑term brand‑building effort, positioning Griffin’s as part of the fabric of New Zealand life by celebrating diverse stories—from rugby teams to night‑shift workers to miniature horse racers. With only five films released at launch and the rest rolling out over the next year, the platform emphasizes authenticity, variety, and emotional resonance, reminding audiences that the simplest everyday moments often need a biscuit.
Teams spotlight
The teams with the most verified roles on Griffin’s Snacks projects
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People spotlight
The people with the most verified roles on Griffin’s Snacks projects
