Trending projects
L&C Mortgages projects with the most verified people and teams
Inside the L&C Mortgages network
The people, teams, and projects that make up the L&C Mortgages network
Featured project
L&C Mortgages’ relaunch uses a handcrafted puppetry approach to make the typically high-stress mortgage category feel more human, accessible, and memorable. At the center of the campaign is Lucy, a vibrant pink spokespuppet designed to embody warmth, expertise, and guidance, often appearing directly within customer moments to offer reassurance during the mortgage journey. Created using traditional in-camera puppetry techniques, the campaign leans into a deliberately handmade aesthetic to emphasize craft and personality over polished financial advertising. Across social films and stills, Lucy becomes a friendly, ever-present guide, reframing L&C’s service as approachable and supportive while turning complex financial decisions into something more relatable and emotionally engaging.Teams spotlight
The teams with the most verified roles on L&C Mortgages projects
People spotlight
The people with the most verified roles on L&C Mortgages projects