Matalan
About Matalan
The work made for Matalan runs to 9 verified projects since 2022 — mostly Campaign, Brand and Advertising. Most of it comes from 2 teams, including McCann and Craft Worldwide. The people who work most often on Matalan projects include Sally Cullen, Filippo Patelli and Arturo Stefano Maria Brunetti.
Trending projects
Matalan projects with the most verified people and teams
Inside the Matalan network
The people, teams, and projects that make up the Matalan network
Featured project
It’s Showtime
Matalan has unveiled “It’s Showtime”, a festive campaign by McCann Manchester that transforms Christmas preparations into a dazzling celebration of creativity and joy. Showcasing the brand’s homeware, womenswear, menswear, and kidswear collections, the campaign positions Matalan as the go-to destination for creating a show-stopping Christmas. At its centre is a TVC that reimagines decorating and hosting as a performance, following a lead character who directs her own Christmas show with cinematic flair. Beyond its visual splendour, “It’s Showtime” also pioneers inclusivity through McCann’s Alt by Default initiative, integrating audio description from the start to make the ad accessible to visually impaired audiences. Launching during The Great British Bake Off final, the campaign captures the excitement, pride, and magic of the holiday season while setting a new standard for accessibility in advertising.
Teams spotlight
The teams with the most verified roles on Matalan projects
Team
Team
People spotlight
The people with the most verified roles on Matalan projects
