Message
About Message
The work made for Message runs to 1 verified project — mostly Strategy, Platform and UX.
Inside the Message network
The people, teams, and projects that make up the Message network
Featured project
Dressed For Omnichannel
DIGITAL TRANSFORMATION OF A DANISH FASHION SUCCESS As one of Denmark's leading fashion retailers, Message wanted to create a connection between the online universe and the 28 physical multi-brand stores. That's why we have created an online universe that supports the Message brand and creates seamless buying experiences for end customers. DIGITAL CONVERSION WITH FOCUS ON SYNERGY To add a dress to the basket while sitting on the bus. Being able to swap it in a physical store if the size wasn't quite right. Fashion customers are moving across touchpoints, times, and channels, and this is the behavior Message wanted to cater to. That is why we have worked intensively to exploit the potential that lies in the combination of the physical stores and the digital presence. WITH THE ORGANIZATION IN PLACE Message came from a starting point as a pure 'brick-and-mortar' retailer. Therefore, it was initially about adding a digital business leg. But the most important work took place behind the scenes. Where the organization provides omnichannel buying experiences to end customers was built and refined. Here we have worked on the composition of business cases, employee skills, resource estimations, scaling, customer service functions, enrichment, and digital visibility. 1-2-3, THAT'S A TEST We split tests and user tests all the time for even better results. Because we believe that it creates even better-buying experiences for end customers. And better results on the bottom line for Message. BLACK WEEKEND WITH GREAT RESULTS The biggest e-commerce week of the year offers impressive visitor statistics. We helped Message with advice and preparation of site, campaigns, and messages. During Black Weekend, message.dk achieved a 94% increase in traffic and a 53% increase in orders. TWO DIGITAL SOLUTIONS IN ONE PLATFORM Our work for Message contains more than is visible at first glance. Message and mbyM, which are part of the same company, have each received their own digital brand universe. The two brands are implemented on one and the same Sitecore platform. https://www.impact.dk/