No7
About No7
The work made for No7 runs to 6 verified projects since 2016 — mostly Campaign, Film and Videography.
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Future Renew - Launch
In April 2023, No7 Future Renew made waves across headlines and influencer channels, achieving record-breaking success as the largest launch in No7's 88-year history and the fastest-selling product range ever for the beauty brand. Anticipation surged prior to launch, with pre-launch press coverage driving immense interest, resulting in a staggering rate of one product sold every two seconds on launch day and overwhelming demand causing the Boots website to momentarily crash. This unprecedented success was fueled by a bold PR-led strategy centered on in-depth science storytelling, yielding 204 pieces of earned media and 1,041 pieces of social coverage. The launch garnered attention from every national newspaper, elevating a beauty product debut to front-page news.