OK Go
About OK Go
The work made for OK Go runs to 2 verified projects since 2014 — mostly Campaign, Strategy and Video. Most of it comes from 3 teams, including 1stAveMachine, SpecialGuest and SpecialGuestX. The people who work most often on OK Go projects include 1stAveMachine and Courtney Gnash.
Inside the OK Go network
The people, teams, and projects that make up the OK Go network
Featured project
Love
To launch their first album in a decade, And the Adjacent Possible, OK Go partnered with Ray-Ban Meta to create “Love,” a visually stunning, single-shot music video featuring dancing mirrors and precision robotics. Known for their inventive music videos, the band used KUKA robots to choreograph mirror movements that symbolized expanding love, while bassist Tim Nordwind captured behind-the-scenes footage using Ray-Ban Meta Glasses. The campaign rolled out across YouTube, Instagram, TikTok, and major media outlets, with a performance on The Stephen Colbert Show and influencer support from Christina Julian. In just 10 days, “Love” amassed 7 million views, 141,000 likes, and over 470 million media impressions, marking another viral triumph for the band.
Teams spotlight
The teams with the most verified roles on OK Go projects
Team
Team
Team
People spotlight
The people with the most verified roles on OK Go projects
