Ripple
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The work made for Ripple runs to 3 verified projects since 2011 — mostly Strategy, Website and Video.
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Breathable Bullet
Publicis London, in collaboration with nicotine-free portable aromatherapy diffuser Ripple+, has launched a new campaign aimed at raising awareness about the dangers of illegal vapes. The campaign seeks to educate users about the harmful ingredients and toxins found in these vapes, such as lead. With 5.6 million adults in the UK vaping, a significant portion of vapes sold are estimated to not meet safety regulations, with up to one-third containing dangerous substances. To highlight this issue, the campaign features a ‘breathable bullet’ made from the lead content of just one illegal vape, emphasizing the risks associated with these products.