The North Face
About The North Face
The work made for The North Face runs to 30 verified projects since 2015 — mostly Campaign, Advertising and BrandIdentity. Most of it comes from 2 teams, including Stept Studios and B-Reel. The people who work most often on The North Face projects include Camila Cornelsen and Lisa Nyberg.
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Inside the The North Face network
The people, teams, and projects that make up the The North Face network
Featured project
More Than A Jacket
The North Face set out to create a campaign that focuses on the great adventures that their consumers have shared with their jackets. More Than a Jacket portrays how the jackets are not merely items of clothing; they tell stories and evoke memories of outdoors experiences shared with loved ones. Through 4 films, they connected the people to their gear in a story that brings together stories of exploration, circularity, performance and warmth. Stept Studios beautifully brought this concept to life with a striking montage of footage, from boreal forests to craggy cliff faces, snowy mountains and campfires to cozy log cabins, paired with shots of old family photographs. By breaking down the fourth wall, they are connecting consumers POV with the jacket’s. The film is set to the soulful soundtrack from GRAMMY Award-nominated recording artist, Japanese Breakfast. More Than a Jacket use multiple voices, young and old, trading lines and sometimes finishing thoughts and sentences. The idea is to create a mosaic of voices that represents both the voice of the jacket and the voices of generations who wear it. Client: The North Face Director: Camila Cornelsen www.steptstudios.com
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People spotlight
The people with the most verified roles on The North Face projects
Freelance
