V&A
About V&A
The work made for V&A runs to 4 verified projects since 2024 — mostly Campaign, Design and Strategy. Most of it comes from 1 team, including adam&eve\TBWA. The people who work most often on V&A projects include Nitin Rishi, Xander Hart and Harry Mitchell.
Trending projects
V&A projects with the most verified people and teams
Inside the V&A network
The people, teams, and projects that make up the V&A network
Featured project
If you’re into it, it’s in the V&A
The V&A and adam&eveDDB launched the "If you’re into it, it’s in the V&A" campaign to spotlight the museum's vast permanent collection of over 2.8 million objects, spanning 5,000 years of creativity. Recognizing a lack of familiarity with the museum's offerings, especially among younger generations, the campaign aims to highlight its relevance and drive visits. By collaborating with creators to produce unique objects tailored to specific interest groups, the campaign delivers a targeted message. These objects, strategically placed across the UK, feature QR codes linking to relevant items in the V&A collection. The campaign also utilizes social media, programmatic display, press ads, and a mass-media push to reach diverse audiences, showcasing 70 objects representing popular passions. Additionally, a recruitment drive for 'Superfan Advisors' engages audiences further, resulting in significant national media attention and over a thousand entries for the roles. Media planning and buying were handled by PHD, employing dynamic OOH, DCO digital display, press, and social media, with SOUP managing design aspects.
Teams spotlight
The teams with the most verified roles on V&A projects
Team
People spotlight
The people with the most verified roles on V&A projects
