Bike
Trending projects
Bike projects with the most verified people and teams
Featured project
Peter Sagan vs. Grandma
To demonstrate the power of the third generation of its Turbo electric bike, Specialized announced on the Tour de France an epic face-off on the hills of San Francisco between the world’s fastest cyclist, three-time world champion Peter Sagan, and Grandma Joan, an 81-year-old on a Turbo. The campaign also appears on social media in which Grandma Joan challenges Peter to a race. A 60-second TV spot revealed the outcome on day 7 of the Tour.
People spotlight
The people with the most verified roles on Bike projects
Highlighted brands
